Editorials

VINNIE PAUL AND CHAD GRAY HOSTING ONLINE HEAVY METAL BATTLE OF THE BANDS

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Big Vin Records and Bullygoat Records have announced a partnership with Mozes, Inc., a mobile marketing company that lets anyone create and manage their own mobile campaign, to host the first ever online heavy metal battle of the bands. Sponsors include Sirius Satellite Radio, Pearl, Vic Firth, Washburn, Randall, Metalsucks.net, Sabian, D’Addario and Tone Pros. Bands enter the competition by creating a keyword (mobile alias) and recruiting fans to join their mob (mobile fan list) by texting their Mozes keyword to 66937. Bands move up the leader board by having the largest mob. The 10 finalists submit a performance video, which is judged by label owners Vinnie Paul and Chad Gray, ThrashTalk VJ and x-Fuse TV VJ Mistress Juliya and Myspace celebrity Metal Sanaz. The winning band receives a digital distribution deal with Big Vin Records and Bullygoat Records and free online marketing services in support of the digital release.

“I started this label to develop and maintain the integrity of our music,” said Chad Gray of Bullygoat Records. “We’re only looking to develop new, different and interesting music. So the decision is yours. For those of you who feel like your ready to take the Bullygoat challenge, I look forward to hearing your art.”

“We’re giving [this] to you, it’s your opportunity, take advantage to be someone.” – Vinnie Paul

The bands that have the largest Mobile Mob members will be eligible to win a digital distribution deal from Bullygoat and Big Vin Records. A special leaderboard has been set up on Mozes.com to track each band’s growth in membership. The contest will run until December 1st, 2007, giving bands a chance to build their mobile fan list.

A special toolkit has also been made available through partnering technologies to help bands with their day to day promotions. Hosted on Netvibes.com, Snapvine offers a voicemail player, Sodahead has a polling widget and bands are able to chat with one another through a customized Meebo chat room.

“This is a great opportunity for unsigned bands to get their foot in the door of the music industry. “There are a lot of kick ass bands out there that now have the chance to be heard.” – Mistress Juliya

“Some bands have the sound, but lack in the marketing department,” adds Sanaz. “Big Vin Records and Bullygoat Records are giving them the chance to build their mobile fan clubs with Mozes.”

Mozes provides the necessary tools for bands to easily and innovatively connect with their fans. “We’re pleased to be working with Buddylube on this first-of-its-kind contest,” said Dorrian Porter, CEO of Mozes. “Being able to interact with your favorite artist in real-time on the mobile phone is a powerful and personal connection. Our role is to support the most effective way for artists to reach, grow and connect with their audience.”

In addition to supporting mobile contests, Mozes users have the ability to send and receive wallpapers, ringtones, photos, trivia questions and more, directly to their audiences’ phone and free Mozes.com account.

Related links:
http://www.bigvinrecords.com/
http://www.bullygoat.com/
http://www.mozes.com/
http://www.mozes.com/_/leaderboard/blcon
http://www.myspace.com/battleofthebandsversion20
http://www.netvibes.com/battleofthebands

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